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We’ve joined Treefo – the sustainability project to turn your feedback into forests

We’ve joined Treefo – the sustainability project to turn your feedback into forests

The Buy to Let Broker Treefo
Charity, Team news

As part of our big plans for 2024, we’re very excited to be using Feefo – the world’s largest verified reviews provider – to fund tree-planting projects in return for your honest reviews.

We’ve had planet-helping ambitions for a while and with the launch of Feefo’s new sustainability feature, Treefo, we’re excited to offer our clients a planet-loving thank you for every review you share and we’ve committed to plant a minimum of 50 trees a month throughout 2024.

Aware that 69% of consumers are interested in making more sustainable choices (Travel Weekly, December 2022), we wanted to offer something that would have a real positive impact on the planet and boost support from like-minded landlords and investors.

With this in mind, we’re very happy that Feefo has partnered with reputable climate solutions specialists, Ecologi, to source its tree-planting projects. Ecologi, in turn, works hand-in-hand with genuine project providers who are engaging with local communities to restore landscapes. These tree-planting projects nurture seeds to have the best chance of growing into full-grown trees.

Matt Hardman, Director said: “The whole team are passionate about doing their bit to protect the planet for future generations. This is why we are so excited to be supporting the Treefo initiative and we have committed to planting 600 trees in 2024.  We hope this will empower our landlords to do a little extra good with every mortgage that they secure via us, simply by leaving an honest review for the service that they have received. It’s such a simple concept and we hope it will have a positive impact for all.”

Kerry Leighton-Bailey, Chief Product & Marketing Officer at Feefo, said of the Treefo launch: “This is the feature we’ve been waiting for. It builds on Feefo’s ethical journey and means we can finally support businesses to reach their sustainability goals. Businesses are collecting customer reviews anyway. Why not turn that into planet-loving action?”